Context 🛠️#

When I think about feasibility, the first question I tend to ask is: Can I build this? For the Digital Bulletin Board (DBB), I know the question goes beyond coding a system to publish city meeting agendas. I need to ask: Can I successfully implement my business model?

Feasibility extends beyond the solution itself. I must answer:

1. Do I have the right team or resources?
2. Do I have a realistic timeline to deliver traction?

Most founders approach these in the order of solution → team → timeline. I choose to start with minimum success criteria (MSC)—the traction I absolutely need to prove the idea works. Once I define MSC, I can determine the solution, the team, and a realistic timeline.

Say No to Product Roadmaps#

Traditional product roadmaps assume I know exactly what to build, which dictates who I need and how long it will take. For DBB, I know a full roadmap for feature releases would likely be a distraction.

Instead of a detailed roadmap, I focus on traction roadmaps, which are outcome-oriented. They prioritize milestones that indicate a working business model, not every feature I might want to build.

A Better Way — Traction Roadmaps#

A traction roadmap charts the path from idea to product/market fit based on minimum success criteria, not best-case projections. For DBB, my traction roadmap focuses on measurable outcomes:

• Gaining initial paying city customers
• Demonstrating repeatable onboarding
• Achieving baseline ARR ($1k/month subscriptions)

This roadmap keeps me accountable while allowing flexibility to adjust the solution and team. Instead of obsessing over features, I focus on outcomes that matter: traction and learning.

In the next post, I’ll chart DBB’s roadmap with a 10X yearly growth assumption and translate it into actionable milestones.